The Founder Positioning System™
I Help Founders Become The Face Of Their Business Through Cinematic Storytelling.
The Founder Positioning System exists to help business owners, entrepreneurs and creatives who either don’t know how to leverage their personal brand, or just want to do something different than everyone else in their field. Most of us are actually really cool, but for whatever reason, we attempt to fit into a box that was never intended for us. People want the real you, but we have lost our ability to show up ourselves on this quest to “fit in”. Rather than hiding your quirks and imperfections, I believe that leaning into these is what truly separates you from everyone else…and without them you are JUST LIKE EVERYONE ELSE. You already have a powerful story and real, relatable experience that your target audience is waiting for you to share—you just have to learn to get out of your own way and start sharing the real you. You will find that most people choose identity over expertise. Stop hiding and start being the expert that they identify with!
Services
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Whatever level you are at, we can meet you there and bridge the gap (whether that gap is editing, full show production, or creative consulting on how to improve your overall quality).
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If you have ever had an interest in sharing your expertise on YouTube and don’t know where to start or just don’t have time to be hands-on with the production, this is for you.
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This is for those who want to be hands-on with their production but are struggling with camera settings, storytelling, lighting etc.
Bobby Jaynick isn’t just a filmmaker with decent style. It is a group of creative entrepreneurs who wanted more out of life and set out on a quest to help others step into the version of themselves they’ve always wanted to be. We approach every project with the same unapologetic creativity that Jaynick started this journey with in 2020.
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If you want a piece that feels like a documentary with the runtime of a commercial, this is for you. We will convey your story in a way that makes people want to be a part of what you’re doing.
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Our in-house photographers know style and how to make you and your brand appear larger than life. Being in front of their lens will give you a confidence you’ve never felt before.
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If you value storytelling above everything else, a high-production docuseries or documentary could give your brand that extra level of prestige that will have your competitors wishing they were as cool as you.
Anti-Services
The things we DON’T get involved in…
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It’s never just a quick video. What we hear when people say this is “I want everything for nothing”. Most people assume that if the final edit is only 30 seconds, that means the production should only cost $30. I’ll have a conversation with just about anyone, but this is a major red flag.
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I understand wanting to know how much of an investment something is, and there’s nothing wrong with the question on its own. What I’ve discovered is that 100% of the time that I have answered this question, the response has been radio silence. The reason for this is that these individuals were never going to buy anyway because they were more willing to invest in a cheap service than they were in leveling up their business. If this is you, we are not a good fit.
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None. The answer is none, because my offers are value-based, not deliverables-based. If you are concerned with quantity over quality, this is not for you.
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Respectfully, absolutely not. While I still enjoy participating in the DJ world, and I respect that YOU enjoy my taste in music, in most cases the answer is going to be no. Respectfully of course.

